Posts Tagged ‘entrepreneurship’

Help Me Pay My Bills (and Other Things I Know You’re Thinking)

Friday, December 2nd, 2011

Every month, over 100,000 people from around the world jump online and search “Help me pay my bills.” The thing is, they don’t need help paying their bills. Not really. What they actually need is a way off of the treadmill/rat race/whatever you want to call it for good. If this is you, this post might just be an answer to your prayers.

If I said that I’ve Googled that exact phrase, “Help me pay my bills,” at all hours of the day (and night), would you think that I was just blowing smoke?

Or would you feel a little bit of relief.

I’ve got a story to tell you.

Nearly six years ago, my family started an online service for the entertainment industry that revolutionary. It was one of those services that everyone got right away, and that gave new screenwriters encouragement and made industry execs sit up and take notes.

We put everything we had into that business. And for a while, it looked like it was going to work. We even attracted an investor who stepped forward and said he’d help us make it something big.

Pretty cool, right?

Not so fast, cowboy.

One week later - ONE WEEK LATER - Lehman Bros. collapsed.

We lost our investor.

We lost over $50,000 of our own money.

And then? We lost our our home to foreclosure and our jobs.

That was in 2008.

Today, nearly six years after all of that began, we’re finally past the worst of it.

That’s a long time to struggle.

All this to point out that, when I write that we know what “Help me pay my bills” feels like, we know what Help me pay my bills feels like.

Work from home opportunities have an old stigma attached to them that was once probably well-deserved, but I wouldn’t discount them out of hand.

Not when you’ve got people like Donald Trump and Robert Kiyosaki talking the industry up. And not when the Internet has made your reach and influence virtually unlimited.

On his website, RichDad dot com, Robert Kiyosaki (the best-selling author of “Rich Dad, Poor Dad”) notes that network marketing is the business of the future and says that becoming a business owner is a very wise strategy, especially at this time in history. “Starting your own business,” he writes, “gives back some control over your life If you ever wanted to get ahead of the curve, now is the time to open your mind and look at this business of the future. Now is the time to talk to people when they too are looking for new answers and new ways to find true, long-term financial security.”

It bears repeating: Network marketing can help you take back control over your life, build financial security, and plan for the future.

If you’re fed up with the Google searches, and overdue bills, and so on, etc., now may be a good time to explore your work from home options.

If that’s the case, then let’s consider three things that you need to build a successful network marketing company.

1) A solid business opportunity: Building a company of any kind requires that you’re passionate about what you do. There are thousands of network marketing opportunities out there, so you’ll need to do some research before you jump into any one. Whatever you decide, make sure your prospective company has a good track record, a solid business model, and experienced leadership.

2) Super heroes in your upline: That may be a slight exaggeration, but you get where I’m going here. While it’s important that the company you sign with is stable, it’s equally important that the people above you are not only knowledgeable about MLM, but also willing and available to share that knowledge with you. After all, your success is their success, so it’s in everyone’s best interest that your team has extensive marketing experience and knows how to grow a company both online and in the real world.

3) The right tools: This last is especially important if you’re planning to market your opportunity online, and it’s a topic worthy of its own article. For the purposes of this post, suffice to say that you want to give yourself plenty of time to determine a strategy for how you’ll approach your marketing efforts (a good team leader can help you with this), and then build your tool kit from there. Be on the lookout for services that offer free or discounted trial periods so that you can get to know the software before you commit the big bucks, and set for yourself a reasonable monthly budget for what you can comfortably afford to spend (somewhere between $150 to $200 a month). Insider’s tip: Make sure a software or service is compatible with your PC or Mac, as many only cater to one platform or the other. Waiting until you’ve signed out to find out you can’t run a particular software can be a costly (and frustrating) mistake.

Critical to your network marketing success will be the team you build, the leadership that you follow, and the tools that you use. In fact, a good combination of all three could mean the difference between financial freedom and late-night Google searches for “Help me pay my bills,” so take your time and do what feels right.

These days, I still do plenty of Google searches, but I’m not searching Help me pay my bills. Instead, my searches are what I do when I want to fuel my dreams. Nice change of pace, don’t you think?

If you are really dedicated to network marketing success, you’re going to want to learn all the marketing secrets you can. For expert insights on this and other useful resources from Pamela Schott, visit her blog or MLSP page.

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